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Why Your Business Can’t Afford to Ignore AI

Stanford & MIT - Customer Service Study (2023)

Stanford & MIT - Customer Service Study (2023)

Stanford & MIT - Customer Service Study (2023)

Research from Stanford and MIT demonstrated that AI assistance boosted worker productivity by 14% overall, with newer employees seeing productivity gains of up to 34%. 



Authors:  Brynjolfsson, Li, and Raymond (Stanford/MIT)  

Study: "Generative AI at Work" (NBER Working Paper No. 31161)

Link to the Study

PwC Global AI Jobs Barometer (2025)

Stanford & MIT - Customer Service Study (2023)

Stanford & MIT - Customer Service Study (2023)

PwC's 2025 Global AI Jobs Barometer revealed that industries leveraging AI experienced nearly quadruple the productivity growth compared to less AI-exposed sectors, while workers with AI skills earned 56% higher wages.

Source:  PwC 

Report:  "2025 Global AI Jobs Barometer" 

Link to the Study

OECD - Experimental AI Studies (2025)

Stanford & MIT - Customer Service Study (2023)

OECD - Experimental AI Studies (2025)

The OECD's analysis of experimental research found that AI delivered productivity gains of 5-25% across customer support, software development, and consulting roles, with the greatest benefits for less experienced workers. 


Source: OECD (Organization for Economic Co-operation and Development)

Report: "Unlocking productivity with generative AI: Evidence from experimental studies"

Link to the Study

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